On The Town: DGG got Launched! with the She Is Project

Launched! A Women’s Entrepreneur & Branding Summit was described at two parts business, and one part party - and that was exactly what went down on Saturday. This was a full day of interactive experiences that educated, motivated and inspired all attendees to light a fire underneath passions and ignite careers. It is also the brainchild of DGG board member Carlotta Tutt Holloway, founder of the She Is Project, and we couldn’t have been more excited to attend. It’s hard to give a rundown of the day because so much happened, but we’ll try with all of our might to recap in hopes that you get a serious case of FOMO and will make sure to attend next year’s event. 

Launched! started at noon with ongoing activities happening throughout the day, including DJ entertainment, YouTube training, 10 Second pitch training, headshots, a beauty lounge and a social lounge in the main room. The Social Lounge was set up with beautiful furniture from Sit On It Detroit, complete with a selfie stick, that was used extensively throughout the day. Another day-long activity was the Fem-Preneur Marketplace and Tasting Room that happened down the hall, and it was full of local talent.

Local entrepreneurs featured in the marketplace included Super Business Girl, Salika’s Handcrafted Jewelry, Green Bliss Environmental Home Store, Dr. Ray Natural Tees and more. It was an array of women from the age of 11 and up selling t shirts, jewelry, candles and environmentally-friendly items. A major takeaway from the market place were the young entrepreneurs in the room. Look out for the eleven-year-old entrepreneur of Dr. Ray natural Tees and twelve-year-old entrepreneur of Super Business Girl – they were very inspiring. But that’s another blog post. Stay tuned.

While the above activities were happening, mini workshops were held to educate women how to grow their money, buying safe hair products and how to master your business and personal brands. The crème de la crème of the day, however, had to be the Panel Chat, featuring five experts in the business of entrepreneurship. The experts include April Boyle, Executive Director of Build Institute and Co-Owner of Gold Cash Gold; Mia Ray, of Confessions of a Glamaholic; Carla Walker-Miller, President and CEO of Walker Miller Energy Services; Christen Rochon, media personality; and Pam Perry, PR Coach and Social Media Strategist. They gave great advice and got attendees excited about putting their passion to work.

While all of the workshops, panels and booths were stimulating, looking around to see all of the women in the room coming together to learn and connect with each other was hands down the most inspiring thing about that day. If you weren't able to attend Launched! this year, I would definitely suggest marking your calendars for next year's event, as it is something that should not be missed. Cheers, Carlotta!